Social Media Complaints (the basics)

By Nov.17, 2011

A recent U.S survey found that only 29% of consumer complaints received via twitter were responded to. In this blog post, I would like to speak to the 71% of companies who have chosen not to respond to their customers and explain why they should take the time to engage and how. Why should you […]

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SEO Career – 10 Steps to Help You Get Yours Up and Running

By Nov.17, 2011

With the demand for Search Engine Optimisation (SEO) skills on the rise and the average UK salary paying £32.5k a year, it’s no wonder more and more people want a career in the SEO industry. The question is however, how do you get a job in SEO? If you type the phrase “how to start a […]

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Managing LinkedIn: How to filter relevant discussions from LinkedIn Groups

By Nov.15, 2011

At this precise moment in time, I am a member of 44 LinkedIn Groups with one additional group membership request pending.  As someone with an avid interest in social media and who is taking time to learn new skills, it has been an extremely simple process to sign up to numerous groups and platforms. Every […]

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What is innovation in business?

By Nov.13, 2011

What can we lean about Innovation from Spectrum Plastics, www.n0tice.com, Salford Lads’ Club and the Working Class Movement Library? At the Innovation through Heritage event held at the University of Salford on Friday 11th November, these four organisations shared their experiences. One key lesson learned for me was that: “Whether your organisation is a business […]

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How Can an Online Golf Store Benefit from SEO and SMM?

By Nov.01, 2011

Getting an Adidas Strike AG Stand Bag through the rankings of the search engines, hopefully to number one.

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Social Media Marketing Basics: How many social profiles do I need?

By Oct.27, 2011

The Socialnomics video by @equalman is probably the most shared video on the economics of social media on YouTube.  This is the long version (4 minutes 19 seconds) of the 2011 edition set to music by Fat Boy Slim. Social Context and Network Presence Some social media and marketing experts believe that you should be […]

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Social Media be part of the Marketing Revolution!

By Oct.26, 2011

Social Media – So where did it all begin? Do you remember ‘SixDegrees’ in the late 1990’s, I can’t say it was really that popular but the concept was ‘six degrees of separation’ on the basis of linking people together in terms of who knew each other, but the bulk of credit really comes down […]

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Last Chance to Sign up to SSMM Course

By Sep.08, 2011

Hi Everyone Thanks to everyone who entered the competition.  The winner, announced at the Open Evening was Danielle Adams, so congratulations Danielle. So for anyone else who is still interested in taking up the opportunity to attend the course can you contact me a.s.a.p. in order to ensure you get a place on the course […]

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Salford Business School collaboration with leading digital marketing agency at MediaCityUK

By May.27, 2011

Ahead of the opening of its new facility at MediaCityUK, the University of Salford, Salford Business School has announced a new partnership focusing on research and innovation with leading digital marketing agency Fast Web Media. It also reflects every aspect of the University’s own vision of high quality education, a commitment to industry-relevant Research and […]

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SEO training Manchester, social media training, cormorants and great food?

By May.25, 2011

OK, so, you’re probably asking what’s search engine optimisation (SEO) training in Manchester, social media training, cormorants and good food got in common? Well, if the Search & Social Media Marketing course site hasn’t made it apparent yet … yes they can all be found at the University of Salford in Greater Manchester – cormorants […]

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