In the world of business, things are constantly changing. Our expert academics explain and give their views on the latest hot topics from the worlds of law, business, HR, finance, retail and much more.
In Malawi the field of digital marketing remains relatively underdeveloped and neglected. For me, someone who is passionate about digital marketing, this is a challenge to develop my career in this area. The universities and educational opportunities in Malawi are likewise unable to help me to fulfil my career ambitions. In contrast to Malawi, the […]
Salford Business School engage with and assist organisations globally and locally on many levels. Core to our mission is the support and contribution to the thriving local and global digital economy. Code Club is an initiative that gives children the opportunity to create and learn about digital projects building their experience and confidence. On 7 July, children from […]
The current debate over the right to be forgotten, spurred by a European Union ruling that allows people to stop certain web pages from appearing in search results, is proof – if further proof was required – of the distinct form of public life that is being created by the internet. Our digital identities are […]
The adage “two heads are better than one” is at the core of a new European project UC-Crowd. The project has the ultimate goal of enabling companies and universities to work effectively and productively together on real business challenges – using a platform called Challenge Academy. The project team are using the latest technological advances […]
Salford Business School’s success with digital enterprise continued this week with winning the Little Chip Student Award 2014. It is one of the two Salford Business School’s projects short-listed for the Big Chip 2014 Awards. The Big Chips are far and away the biggest digital awards outside of London and the longest running in the […]
Becoming a distinguished professor, adding value to my students, family and community – this has always been my dream. This is now a reality, thanks to the wonderful support I received from Salford Business School. I began my PhD journey in 2006. My research was in Organizational Learning under the supervision of Dr. Sudi Sharifi, […]
Salford Business School is celebrating after receiving the Small Business Charter Award at a special ceremony at 10 Downing Street, in recognition of the role it has played over the years in helping to kick-start British enterprise. The Small Business Charter Award is a new scheme that recognises the great success achieved by British business […]
June is an exciting time – exams are over and it is the end of your course – time to rest and plan ahead. Are you one of those students who has finished your course and now looking forward to your new job, further study or even starting your own business? I graduated from the […]
Inbound Marketing is the latest buzzword when it comes to digital marketing. What is it? How is it changing the way marketeers develop their long term strategies? On Friday 9 May 2014, an Inbound Marketing Workshop took place at the University of Salford. The workshop was organised by the Chartered Institute of Marketing (CIM) North West region and […]
There is something important to note about the deal on everyone’s lips at the time of writing (Pfizer/AstraZeneca). It is that journalists and politicians are repeating the ‘urban myth’ that `big pharma’ deals destroy value. This myth is proving difficult to dispel. Research conducted by Scott Moeller and myself for Intelligent M&A: Navigating the Mergers […]